Global Peerspectives: Younique

Welcome to Global Peerspectives, a series that shows how our clients have navigated some of the challenges of international expansion to meet their goals. Learn from these real-world stories as you plan your entry into new global markets. 

This beauty and skincare company started in one country and is now thriving in 18 

Founded in Utah in 2012, Younique first expanded from the U.S. into Canada. It now operates in five continents. As the company has grew, its revenue sources shifted from 80% U.S./20% international to 55% U.S./45% international. Younique partnered with Safeguard Global to hire local workers as it expanded into new international markets.  

Related: 5 questions to ask when evaluating a global business expansion partner 

This client success story is based on our experience helping hundreds of companies like yours overcome recruiting and hiring challenges in more than 170 countries. We’ll share with you:

• Younique’s challenges to recruiting and hiring in foreign countries 
• How our employer of record solution streamlined its expansion 
• A flexible, scalable solution for hiring, HR and payroll  

See more Global Peerspectives success stories: 

Navigating entity setup in India: The Poshmark story 

From down under to all over the globe: How Fluent Commerce expanded into nine new markets